About the event

Over the past 50 years a lot has changed for those of us severely affected by mental illness. As we look to the future there’s still so much vital work to do. You can help to make things better now and for generations to come.

Sign up below for our 50 for 50 Challenge and get involved in shaping our future for the next 50 years.

The challenge is to complete something of your choice 50 times over a month whilst fundraising for the people who are supported by Rethink Mental Illness.

  1. Set your challenge, such as running 50 miles, baking 50 cakes or doing 50 push ups a day. It is totally up to you!
  2. Register and fundraise by asking for a donation so that Rethink Mental Illness can help more people severely affected by mental illness 


  • Your donation of £50 could help to fund our vital advice and information telephone service, which is open from 9.30am to 4pm, Monday to Friday. Click here to donate today
  • Donate £5 a month/ £50+ a year to help someone be part of a peer support group

Because of those we've lost. Because of those we've saved. It's down to us. Let’s Rethink Mental Illness together. If we don't, who will?

The details

Date: Anytime in our birthday year
Location: Anywhere
Cost: No registration fee
Target: Raise what you can but we recommend a minimum of £150

Who are Rethink Mental Illness?

We’re Rethink Mental Illness and we’re on a mission to bring about meaningful change, through our services, groups and groundbreaking campaigns. We know, from our vast experience, that people severely affected by mental illness can have a good quality of life. With your support, we will make that possible.

How will your money support us?

Every penny you raise for us will help empower those severely affected by mental illness. Through our network of support groups, services and helplines, last year we reached: 

You can find out more about our work by visiting our vision and impact page

How we'll support you

  • Free Rethink Mental Illness t-shirt and a 50th anniversary badge when you complete your challenge
  • Tips and advice on your fundraising

Sign up now

Join the celebration and sign up to raise funds for people severely affected by mental illness by taking on the 50 for 50 Challenge
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